Quick answer

An AI receptionist answers calls and messages, qualifies intent, captures details and routes the next action using approved scripts and escalation rules.

Where it fits

For estate agents, the best use cases are missed calls, after-hours seller enquiries, valuation booking routes, viewing confirmations and simple follow-up.

How to use it safely

  • Use approved scripts and tone rules.
  • Define when a human must take over.
  • Log call summaries and source information.
  • Review performance and call quality regularly.

Does it replace the team?

No. It should protect repetitive first response while negotiators focus on judgement, reassurance, valuation strategy and closing instructions.